Home / Tourism & travel / HiJiffy
HiJiffy (Lisbon, Portugal / EU)HiJiffy
EU-based AI communication platform for hotels and hospitality: automates guest communication via web chat, WhatsApp and social media, increases direct bookings and relieves the front desk. More than 2,500 hotels in 60+ countries.

Shared spot2of 16 professional tools with a GDPR profileOur summary of what the provider itself publishes about your data: whether the data is stored in the EU (2 points), whether there is a certification or GDPR guarantee (1) and whether the provider is based in the NL or the EU (1). 3 or 4 points is Strong, 2 Good, 1 Limited, 0 Unknown. How we measure in tourism & travel
GDPR: Good
- Provider based in the EU
- Publishes certification/GDPR safeguards
PriceBasic €99/month, setup from €99Basic €99/month, Pro €159/month, Premium €319/month (annual; monthly €105/€170/€350); setup €99/€399/€599 per 5 properties
Free trialNot foundNot found on the provider's site when checked on 23 October 2026
Based inLisbon, Portugal / EUEU
ModelNot publicProprietary AI model called Aplysia; EU-based company (Lisbon, Portugal); GDPR-compliant; data processing agreement available; servers in the EU.
Last checked: 23 October 2026 · How we check
Is this your tool? Fill in missing detailsWhat it does
AI chatbot for guest questions (Aplysia)
Inbox: webchat, WhatsApp, email, SMS, OTA
Book via chat with a virtual agent
Digital check-in via PMS integrationDigital keys for guests
Upsell and cross-sell campaigns
Campaigns for guest reviews
Management of multiple accommodations
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Underlying model
GDPR check for tourism & travel Proprietary AI model called Aplysia; EU-based company (Lisbon, Portugal); GDPR-compliant; data processing agreement available; servers in the EU. Many tools build on a large model from, for example, OpenAI or Anthropic. If in doubt, ask for the data processing agreement: it states where your data goes.
Questions about HiJiffy
- Which AI model does HiJiffy use?
- The maker of HiJiffy does not publicly disclose which AI model sits underneath. Proprietary AI model called Aplysia; EU-based company (Lisbon, Portugal); GDPR-compliant; data processing agreement available; servers in the EU.
- How much does HiJiffy cost?
- Basic €99/mo, Pro €159/mo, Premium €319/mo (annual; monthly €105/€170/€350); setup €99/€399/€599 per 5 properties. Check the current price on the provider's website; rates change often.
- Who is HiJiffy for?
- HiJiffy is aimed at the tourism & travel sector, hospitality and hotels & holiday accommodation. It fits work such as generating personalised travel routes and itineraries, comparing and booking flights, hotels and activities, and supporting guests and travellers 24/7 via chat and WhatsApp.
- What should I look out for with AI in tourism & travel?
- Traveller data (passport details, payment information, stay history) is personal data under the GDPR. Use systems with a data processing agreement and EU hosting; check whether chatbots store guest data on servers outside the EU. Automated personalised pricing or profiling must not lead to discriminatory offers. Communicate transparently when travellers are speaking with an AI assistant rather than a human.
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