Home / Explanation
How we measure
Two kinds of scores, always side by side: independent quality and our own judgement. Where we give advice, per profession or in a comparison, they carry equal weight.

Quality, independently measured
From LMArena: users are shown two anonymous answers and choose the better one. Thousands of such duels produce an Elo score, which forms the index's ranking. A difference of around 20 points is noticeable; a few points is noise.

Editorial score, out of 10
Our grade for what a professional needs: suitability for the work, price including what you have to buy in practice, and privacy.
Quality from blind duels between models: general and code.
arena.ai · retrieved 9 November 2026What we don't do
- Sell paid placements
- Let providers influence rankings
- Hide affiliate links: if they ever appear, they are clearly marked
Methodology: the GDPR profile
The GDPR profile summarises what a provider itself publishes about data protection. We verify against public documentation and date every check.
A tool for your shortlist. Not legal advice and not an audit. "Unknown" literally means: the provider does not disclose it.
The full methodology: GDPR profile, Elo, editorial score and checks
Terms in plain language
No technical background needed. The terms used on this site, with how much they matter in practice.
- Elo
- A ranking score from millions of blind 1-versus-1 comparisons by real users (LMArena). Higher = more often chosen as the best answer. A difference of ~20+ points is noticeable in practice; a few points is noise.
- context window
- How much text a model can hold 'in its head' at once, measured in tokens. Large = you can supply whole case files or long documents in one go.
- tokens
- Chunks of text (roughly ¾ of a word) that AI counts in. Prices and limits are measured per token, 1 million tokens is roughly 750,000 words.
- API
- A way to build the model into your own software or website, rather than using the chat app. You then pay per token instead of a fixed subscription.
- on-premise
- The model runs on your own servers rather than at the provider. Important when sensitive data must not leave your organisation (GDPR).
- modalities
- Which kinds of input and output the model handles: text, image, audio or video.
- editorial score
- Our own rating (out of 10), a weighting of suitability, price and privacy, alongside the independent Elo.
- tokens/sec
- How fast a model types out an answer. Higher = faster; noticeable with long answers.
- data processing agreement (DPA)
- A contract in which the AI provider sets out what happens to your data. Required under the GDPR as soon as you process personal data; business subscriptions almost always include one.
- open weights
- The model itself can be downloaded and run on your own hardware (such as Llama and DeepSeek). Maximum control over your data, but you arrange the servers and security yourself.
- hallucination
- An AI answer that sounds convincing but is factually wrong. Every AI sometimes does this, which is why a professional should always be involved in decisions that matter.
- prompt
- The instruction or question you give an AI. The more concrete the prompt (context, example, desired format), the better the answer.
- GDPR profile
- Our summary of what a provider publishes about data protection, from Strong to Caution. See the methodology at the bottom of this page.