Home / Housing associations & owners' association management / Embrace Cloud

Embrace The Human Cloud B.V. (Groningen, NL)

Embrace Cloud

Digital workplace and customer contact solution for housing associations, care institutions and government bodies. An AI assistant for staff and an AI agent for tenant communication are integrated into CRM, intranet and housing allocation systems.

Shared spot1of 15 professional tools with a GDPR profileOur summary of what the provider itself publishes about your data: whether the data is stored in the EU (2 points), whether there is a certification or GDPR guarantee (1) and whether the provider is established in the Netherlands or the EU (1). 3 or 4 points is Strong, 2 Good, 1 Limited, 0 Unknown. How we measure in housing associations & owners' associations management
GDPR: Strong
  • Provider based in the Netherlands
  • Data in the EU according to the provider
  • Publishes certification/GDPR safeguards

Each tile is a professional tool in housing associations & residents' association management, the strongest GDPR profile on the left. 2 professional tools share this spot with Embrace Cloud because they also have a Strong profile. Click for that tool.

Priceon request
Free trialNot foundNot found on the provider's site when checked on 26 October 2026
Based inGroningen, NLNetherlands
ModelNot publicnot public which language model is used in the housing association solution; the Embrace Social AI assistant runs on OpenAI and Microsoft models via Azure (West Europe, Amsterdam); ISO 27001 and NEN 7510 certified (according to the provider)

Last checked: 26 October 2026 · How we check

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What it does

AAVA Chatbot: answers with source references
AAVA Content: help with knowledge base texts
Omnichannel CRM and customer portal
Knowledge base with frequently asked questions
Housing allocation system and priority system
Digital income statement via MijnOverheid
Connect-IT 365: scheduling and work orders
Social intranet and digital workplace

Comparable in housing associations & owners' associations management

All 15 professional tools for housing associations & owners' association management

Embrace Cloud compared

Underlying model

not public which language model is used in the housing association solution; the Embrace Social AI assistant runs on OpenAI and Microsoft models via Azure (West Europe, Amsterdam); ISO 27001 and NEN 7510 certified (according to the provider). Many tools build on a large model from, for example, OpenAI or Anthropic. If in doubt, ask for the data processing agreement: it states where your data goes.

GDPR check for housing associations & owners' associations management
Which AI model does Embrace Cloud use?
The maker of Embrace Cloud does not disclose which AI model sits underneath. Which language model is used in the housing association solution; the Embrace Social AI assistant runs on OpenAI and Microsoft models via Azure (West Europe, Amsterdam); ISO 27001 and NEN 7510 certified (according to the provider).
How much does Embrace Cloud cost?
on request. Check the current price on the provider's website; rates change often.
Who is Embrace Cloud for?
Embrace Cloud is aimed at housing associations & owners' association management. It suits work such as automatically receiving, categorising and forwarding maintenance reports, handling tenant contact and frequently asked questions 24/7 via chat and phone, and automatically recording meeting minutes (general meetings, board meetings).
What should I watch out for with AI in housing associations & owners' associations management?
Tenant and owner files contain personal data (GDPR). Only use systems with a data processing agreement and EU hosting; do not store audio recordings of meetings unencrypted on external servers. AI-supported decisions on rent arrears or allocation priorities fall under the EU AI Act (high-risk category where access to housing is affected) and require human oversight. Always have a staff member confirm critical decisions.

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