All 12 alternatives

Tools that do the same job come first, followed by the rest of marketing. Each tool shows how it differs from The Brief (v/h Creatopy).

#ToolRuns onPriceGDPR
1AdCreative.aiAdCreative.ai · EU · free trialAI tool that generates converting ad creatives, banners and social ads based on your brand and target audience.stronger GDPR profileprice publicfrom NL/EUfrom $29/monthLimited2StoryteqStoryteq / ITG · NetherlandsContent marketing platform with AI for creative automation, digital asset management and on-brand production at scale.stronger GDPR profilefrom NL/EUalso image and videoon requestLimited3HeyGenHeyGen · Outside EU · free trialAI video generator that creates and localises marketing videos with digital avatars, without a camera or studio.price publicalso image and videofree planUnknown4OpusClipOpusClip · Outside EU · free trialAutomatically cuts long videos into short social clips with captions, reframing and a virality score for content marketers.price publicalso image and videofree planUnknown5Predis.aiPredis.ai · free trialGenerates ad creatives, video ads and social posts with AI and publishes them automatically via a content calendar.price publicalso image and videoon from $24/month (Core, $288/year)Unknown6APAdobe PremiereAdobe Systems Software Ireland Limited, Dublin · EU · free trialProfessional editing software with AI features such as Generative Extend, object masks, transcript-based editing and searching your media by content.stronger GDPR profileprice publicfrom NL/EUPremiere €26.43/month (annual plan…Good7CoostoCoosto · NetherlandsDutch platform for media monitoring, social media management and webcare, with EmotionAI sentiment analysis.stronger GDPR profileprice publicfrom NL/EUfrom €249/month (Essential)Good8Spotler EngageSpotler Group · NetherlandsDutch tool (formerly OBI4wan) for media monitoring and webcare: online and offline media in one dashboard, with an AI topic generator.stronger GDPR profilefrom NL/EUalso marketing and social mediaon on requestGood9StoryChiefStoryChief · EU · free trialContent marketing platform with AI agents for planning, writing and multichannel publishing of content for marketing teams.stronger GDPR profileprice publicfrom NL/EUno free plan (free trial)Good10TextmetricsTextmetrics · NetherlandsContent quality platform that improves texts in real time for SEO/GEO, readability, inclusiveness and brand consistency.stronger GDPR profilefrom NL/EUalso marketing and social mediaon requestGood11Adobe FireflyAdobe Inc. · Outside EU · free trialAdobe's generative AI app for image, video, audio and vector, with Firefly Boards for moodboards and integration with Photoshop and the rest of Creative Cloud.stronger GDPR profileprice publicalso image and videoon free (limited)Limited12ColossyanColossyan · Outside EU · free trialAI video platform for corporate training: turns text, PDF or PowerPoint into an instructional video with an AI avatar, translates into 100+ languages and adds quizzes and scenarios.stronger GDPR profilealso image and videoStarter freeLimited

Frequently asked questions

What are good alternatives to The Brief (v/h Creatopy)?
For marketing we list 12 alternatives. AdCreative.ai, Storyteq and HeyGen come first: tools that do the same job, with the strongest published GDPR profile.
Is there an alternative to The Brief (v/h Creatopy) with a free trial?
Yes: AdCreative.ai, HeyGen, OpusClip, Predis.ai, Adobe Premiere, StoryChief, Adobe Firefly, Colossyan.
How do I choose?
Start with the GDPR profile and the data processing agreement, then compare features and price during a trial period.

Every Friday: what changed in AI for marketing

New models, prices, oversight and tools, with sources and what it means for you. One email a week, unsubscribe with one click.

View a sample

We only use your address for this newsletter. You confirm first by email.