Home / Beauty & wellness / Mindbody
Mindbody Inc. (San Luis Obispo, USA)Mindbody
Leading American platform for fitness, wellness and beauty, with AI-driven client retention and marketing automation. Combines business software with a consumer app through which millions of people discover and book salons and studios nearby.

Shared spot4of 13 professional tools with a GDPR profileOur summary of what the provider itself publishes about your data: whether the data is stored in the EU (2 points), whether there is certification or a GDPR guarantee (1) and whether the provider is based in the Netherlands or the EU (1). 3 or 4 points is Strong, 2 Good, 1 Limited, 0 Unknown. How we measure in beauty & wellness
GDPR: Limited
- Provider based outside the EU
- Publishes certification/GDPR safeguards
Priceon request; entry from approx. 39/monthon request; entry from approx. 39/month; higher tiers for larger businesses
Free trialNot foundNot found on the provider's site when checked on 24 October 2026
Based inSan Luis Obispo, USAOutside the EU
ModelNot publicproprietary AI features, US-based; GDPR DPA available; data may be processed outside the EU; consumer marketplace active in the Netherlands
Last checked: 24 October 2026 · How we check
Is this your tool? Fill in missing detailsWhat it does
AI Concierge: 24/7 AI reception for bookings
Online booking and Mindbody app marketplace
POS and integrated payments
Automated email and SMS campaignsLead management with a sales pipeline
Staff scheduling with automatic cover
Reports and real-time dashboardsBranded app for iOS and Android
Comparable in beauty & wellness
Salonizedon request
Haut.AIon request
Phoreston request
Freshafree basic plan (no monthly…
Vagarofrom £20/month (1 location, 1 calendar…
SalonIQ£47/monthMindbody compared
Underlying model
GDPR check for beauty & wellness own AI features, US-based; GDPR DPA available; data may be processed outside the EU; consumer marketplace active in NL. Many tools build on a large model from, for example, OpenAI or Anthropic. If in doubt, ask for the data processing agreement: it states where your data goes.
Questions about Mindbody
- Which AI model does Mindbody use?
- The maker of Mindbody does not publicly disclose which AI model is underneath. Own AI features, US-based; GDPR DPA available; data may be processed outside the EU; consumer marketplace active in the Netherlands.
- How much does Mindbody cost?
- on request; entry from approx. 39/month; higher tiers for larger businesses. Check the current price on the provider's website; prices change often.
- Who is Mindbody for?
- Mindbody is aimed at beauty & wellness and sport & fitness. It fits work such as automatically scheduling appointments and reducing no-shows, handling customer service and salon communication 24/7, and skin, hair and colour analysis via AI and AR.
- What should I look out for with AI in beauty & wellness?
- Customer data (name and address, treatment history, payment information) is personal data under the GDPR. Only use systems with a data processing agreement and preferably EU hosting. Be transparent when customers speak with an AI receptionist rather than a member of staff. Health data (skin or hair diagnoses) may be classed as special category personal data, check this against your privacy policy.
Every Friday: what changed in AI for beauty & wellness
New models, prices, oversight and tools, with sources and what it means for you. One email a week, unsubscribe with one click.
