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Shopify Inc.Shopify Magic
Shopify's built-in AI that generates product descriptions, emails and other webshop copy in seconds.

Shared spot31of 43 professional tools with a GDPR profileOur summary of what the provider itself publishes about your data: whether the data is stored in the EU (2 points), whether there is a certification or GDPR guarantee (1), and whether the provider is based in the NL or the EU (1). 3 or 4 points is Strong, 2 Good, 1 Limited, 0 Unknown. How we measure in e-commerce
GDPR: Unknown
- Provider based outside the EU
Pricefree with every paid Shopify subscription
Free trialYes
BasedOutside the EU
ModelNot publicnot public
Last checked: 27 July 2026 · How we check
Is this your tool? Fill in missing detailsWhat it does
Generate product textsAI photo editing
Generate store design
Build email campaigns
Create social media content
Weekly performance reports
Stock alerts
Set up discount codes via AI
Comparable in e-commerce
Bynderon request
SizekickShopify app from $115/mo
Retouch4meone-off plug-ins, e.g. Heal $145
Phrase Localization PlatformFreelancer $27/mo
Channablefrom €59/month (Core Standard)
PhotoroomfreemiumUnderlying model
GDPR check for e-commerce not public. Many tools are built on a large model from, for example, OpenAI or Anthropic. If in doubt, ask for the data processing agreement: it states where your data goes.
Questions about Shopify Magic
- Which AI model does Shopify Magic use?
- The maker of Shopify Magic does not publicly disclose which AI model sits underneath.
- How much does Shopify Magic cost?
- free with any paid Shopify plan. Check the current price on the provider's website; prices change often.
- Who is Shopify Magic for?
- Shopify Magic is aimed at e-commerce. It fits work such as generating product descriptions at scale, automating customer service and chat, and creating product visuals and lifestyle imagery.
- What should I look out for with AI in e-commerce?
- Incorrect product information damages trust and can be legally risky. Check specifications and have AI chat hand over cleanly to a human.
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