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Perplexity AI

How safe is Perplexity for customer service?

GDPR profileOur summary of what the provider itself publishes about your data: EU hosting possible, no training on your data for business use, and self-hosting available. Caution means a model with a documented problem, such as an investigation by a regulator. How we measure for customer serviceUnknown

The maker of Perplexity publishes little about data protection. Check this before you put confidential customer service data into it.

Where does Perplexity stand in customer service?

Shared place 36 of 52 options for customer service (professional tools and general assistants) on GDPR profile. 10 options, like Perplexity, have an unknown profile. Each tile is an option we track for this field; click to check.

Strong8
Good9
Limited18
Unknown10
Caution7

Published safeguards

None of these three found in what the provider publishes; what is there, you can read below. Know more? Report it

Enterprise plans and the Sonar API are not trained on customer data (SOC 2 Type II; API with zero data retention). For consumer accounts, data use for model improvement can be switched off in the settings.

How to use Perplexity safely

  • Use the business variant and sign a data processing agreement (DPA).
  • Do not enter unnecessary personal data into prompts; anonymise where possible.
  • Ask the provider explicitly where data is stored and processed.
  • Keep a professional in the loop: be transparent that customers are talking to AI and ensure a smooth handover to a staff member.

Stronger or equally strong in customer service

HeylohaCovalore B.V. (Utrecht, NL)TOPdeskTOPdesk (Delft, Netherlands)GfacilityGfacility Projects B.V. (Breda, Netherlands)HorecaHubAgyn Group B.V. (Amsterdam, NL)ParloaParloa (Berlin, Germany)

Questions

How safe is Perplexity for customer service?
The maker of Perplexity publishes little about data protection. Ask about this before you put confidential customer service data into it. The provider publishes little on this, ask about it before business use.
Does Perplexity train on my data?
Enterprise plans and the Sonar API are not trained on customer data (SOC 2 Type II; API with zero data retention). For consumer accounts, data use for model improvement can be switched off in the settings.
What should I look for in AI for customer service?
Be transparent that customers are speaking with AI and ensure a smooth handover to an employee. Protect the privacy of customer data in conversations.

Source documents

www.perplexity.aiopenrouter.ai

Everything about Perplexity Best AI for customer service

Summarised by the editorial team from provider documentation · not legal advice

Last checked: 29 October 2026 · How we check

Next stepAll 52 options for customer serviceProfessional tools and general assistants side by side, on GDPR profile, price and quality.

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