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Swapcard SAS (Paris, FR)Swapcard
French event platform focused on revenue generation with Sherlock AI, an AI engine that turns programme complexity into personalised recommendations to create demand before the event. Aimed at trade fairs and B2B events.

Shared spot2of 14 professional tools with a GDPR profileOur summary of what the provider itself publishes about your data: whether the data is stored in the EU (2 points), whether there is a certification or GDPR guarantee (1) and whether the provider is based in the NL or the EU (1). 3 or 4 points is Strong, 2 Good, 1 Limited, 0 Unknown. How we measure in the events sector
GDPR: Good
- Provider based in the EU
- Publishes certification/GDPR safeguards
Pricefrom $610/year per userfrom $610/year per user (enterprise on request)
Free trialYes
Based inParis, FREU
ModelNot publicnot public, GDPR-compliant; French company, EU data processing practices; Sherlock AI trains on event-specific data
Last checked: 24 October 2026 · How we check
Is this your tool? Fill in missing detailsWhat it does
Sherlock: AI agent for attendees
AI recommendations for contacts and sessions
Networking and matchmaking
Registration, ticketing and payments
Self check-in and badge printing
Exhibitor and sponsor tools, lead scanning
Branded event app and white label
Analytics, data export and API syncComparable in the events sector
Momicefrom €2,595/year (Basic)
LineUprPlus from €99/event
Brellafrom ~$5,000 per event (custom qu…
EventeeNo free plan (free trial avail…
eventpage.aiFree €0 per month (1 active event…
SweapStarter €2,400 per year (5 events…Swapcard compared
Underlying model
GDPR check for the events sector not public, GDPR-compliant; French company, EU data processing practices; Sherlock AI trains on event-specific data. Many tools build on a large model from, for example, OpenAI or Anthropic. If in doubt, ask for the data processing agreement: it states where your data goes.
Questions about Swapcard
- Which AI model does Swapcard use?
- The maker of Swapcard does not publicly disclose which AI model sits underneath. GDPR-compliant; French company, EU data processing practices; Sherlock AI trains on event-specific data.
- How much does Swapcard cost?
- from $610/year per user (enterprise on request). Check the current price on the provider's website; prices change often.
- Who is Swapcard for?
- Swapcard is aimed at the events sector. It fits work such as automating attendee registration and invitation management, AI matchmaking for networking and business meetings, and planning and communicating programmes, speakers and venues.
- What should I watch out for with AI in the events sector?
- Attendee data (name, company, dietary requirements, payment details) is personal data under the GDPR. Only use platforms with a data processing agreement and preferably EU hosting. Automated matchmaking based on profile or behavioural data may be classed as profiling, be transparent and ask for consent. Never put attendee lists into a consumer version of a chatbot.
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