Home / Beauty & wellness / Salonized vs Vagaro
Salonized vs Vagaro
Both are built for planning and scheduling. Salonized has a stronger GDPR profile and a Dutch provider; Vagaro has a published monthly price.
SalonizedTreatwell Salonized NL B.V. (Amsterdam)GDPR: Strongon request · free trial
Stronger on 2 by 3 points with a clear margin
VagaroVagaro Inc. (Dublin, California, US)GDPR: Limitedfrom £20/month (1 location, 1 calendar · free trial
Stronger on 1 by 3 points with a clear margin
The key differences
- Salonized has a stronger GDPR profile: strong, versus limited at Vagaro.
- Vagaro lists a published monthly price (£20); at Salonized the price is on request.
- Salonized is based in the Netherlands, Vagaro outside the EU.
| Criterion | Salonized | Vagaro |
|---|---|---|
| GDPR profileOur summary of what the provider itself publishes about your data. For a professional tool: whether the data is stored in the EU, whether there is a certification or GDPR guarantee, and whether the provider is based in the Netherlands or the EU. For a general model: EU hosting, no training on your data and self-hosting. From Strong to Unknown; Caution only for a model with a documented problem. How we measure | Strong | Limited |
| Price | on request | from £20/month (1 location, 1 calendar |
| Free trial | Yes | Yes |
| Origin | Netherlands | Outside EU |
| Tasks | AI for planning and scheduling | AI for marketing and social media, AI for planning and rostering |
Choose Salonized if…
- GDPR and confidentiality weigh heavily
- you want a provider in the Netherlands
- what you're looking for: online agenda with 24/7 online booking
Choose Vagaro if…
- you want to know the cost up front
- what you're looking for: online appointment booking and calendar
- what you're looking for: client profile with visit history and notes
Salonized features
- Online diary with 24/7 online booking
- Booking widget for your website and Google
- Client cards with treatment history
- Reminders by email and SMS
- Till, gift vouchers and stock management
- Financial reports per staff member
- Salonized Pay: integrated card terminal
- Integration with Treatwell Marketplace
Features of Vagaro
- Online appointment booking and calendar
- Client profile with visit history and notes
- Email and SMS marketing campaigns
- AI help with email copy
- Loyalty programme with points
- Gift cards, memberships, packages
- Inventory management with low-stock alerts
- Point of sale (POS) and payment terminals
Frequently asked questions
- Which is better: Salonized or Vagaro?
- Salonized has a stronger GDPR profile and a provider in the Netherlands; Vagaro has a published monthly price. Which weighs heavier for you decides the choice; the table sets everything side by side.
- Which is cheaper: Salonized or Vagaro?
- Salonized: on request; 14 days free trial (Pro package); no setup costs or contract. Vagaro: from £20 per user/month (1 location, 1 calendar; UK price); extra calendar $10 (US) each, max. 7; add-ons separate.
- Which is safer for your data: Salonized or Vagaro?
- Salonized has the stronger GDPR profile (strong against limited). The profile summarises what the provider publishes; always conclude a data processing agreement. See the GDPR check for beauty & wellness.
Every Friday: what changed in AI for beauty & wellness
New models, prices, oversight and tools, with sources and what it means for you. One email a week, unsubscribe with one click.



